At one point or another we’ve all had that million dollar idea for a radical new product that fits some unmet need. Yet no matter how good the concept, more often than not, busy schedules, lack of funds, or just plain apathy for the process, result in us taking no action to making it reality.

This week I was intrigued to learn of a new website designed to assist and empower those with entrepreneurial spirit.  The aptly named LaunchYourLine.com, launched today, aimed at walking entrepreneurs through every step of the process from incorporation, to writing business and marketing plans, to finding manufacturers, and finally distributing the final product.  In essence it is a platform that connects the inspiration with resources, all at no cost to the entrepreneur.

The company’s press release provides a little more clarity as to its rationale;

LaunchYourLine.com CEO Ruben Navarette first developed the idea for the website when his sister approached him about wanting to start her own line of cosmetics. “I had started a few businesses before and knew what it took to launch a line of products,” Navarette said. “But as I began figuring out what it would take to help my sister make her dream possible, I realized the process could be very complicated and overwhelming to someone who had never done this.”

Throughout his year-long research, Navarette took meticulous notes on every step of the process and began thinking about a way he could simplify the process not only for his sister but also for other entrepreneurs who might be interested in launching their own line. “I thought if someone could create something on the web, it would be able to help many more people do this on a massive scale,” Navarette said.

The result? LaunchYourLine.com, a free website that walks entrepreneurs through every step of the process from incorporating to marketing to writing business plans to finding a manufacturer and a distributor.

To learn more, check out their “How it Works” page. It will be interesting to see how well the site catches on, but from my vantage point, anything that enables innovation and supports turning ideas into action, is a step in the right direction.

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